The objective of Founded Garments is to convey the idea that the role of the contemporary designer is that of scenario maker. A designer generates productivity by organising and mediating matter, tools and place. The project calls into question the roles of designer, manufacturer and consumer and presents alternative experiences for each. The resulting case study, a fashion collection, implements both analogue and digital tools to create a platform where articles of clothing are designed and created on the spot. ‘Image capturing’ visualises the body and scale, and provides content to be mediated. The translation of this information to sewing patterns and a subsequent material palette creates a collection of garments that is formulated in collaboration by designer and consumer. The actual manufacture of the garments, often a process of distant labour, thus takes place on a more human scale. A process that unifies image, written and real.
© Design Academy Eindhoven, Photo by Femke Rijerman