Although plastic lasts for 1,000 years, we only use it for the blink of an eye: plastic waste is all around us. In his quest for a cleaner world, Wesley Nieuwenhuizen reinvents recycling to become an on-site spectacle at festivals, creating cool new products within minutes. By using familiar kitchen and fairground machines the process becomes a fascinating attraction. Hand in your plastic cups or camping waste to have it shredded by the blender, turned into a spongy foam by the cotton candy machine and melted on the panini press into something else: flip-flops, sun caps, key chains, or even the tokens you pay with.
© Design Academy Eindhoven, Photo by Ronald Smits